Study Program Management

S1 Business

Faculty Member:

M. Setiawan Kusmulyono, M.M – Program Manager
Dewi Savitri Saraswati, S.T., M.M. – Vice Program Manager
Ambara Purusottama, MBA
Danang Yudha Prakasa, M.M
Eko Suhartanto, Ph.D.
Teddy Trilaksono, S.Ip, M.A
Elisabeth Novira Da Silva, S.Sos, MBA
Lies Dahlia, S.T., M.M
Muliadi Palesangi, MBA
Nico Fernando Samad, M.M.T., MBP


Henry Pribadi, Ph.D
Nico Fernando Samad, M.M.T., MBP
Shanti Kusumawardhani, M.Bus.Sys
Sonny Agustiawan, S.T., M.S.M
Teguh Endaryono, M.M
Dr. Safriyana
Ari Ardianto, MBA
Iwan Hermawan Kahfi, MBA
Joklan Imelda Camelia Goni, SE, M.M
Leonis Marchalina, Ph.D

S1 Business Universitas Prasetiya Mulya

Management Study Program - Build a Business, Make Impact

Building a New Generation of Educated Entrepreneurs

The number of entrepreneurs in Indonesia is still far from ideal. Indonesia needs a lot of innovative young entrepreneurs to be able to create jobs and advance the nation.

S1 Business is conceived to produce well-educated entrepreneurs who are capable of applying business concepts into real business practices. This is planned by integrating the business laboratory into the learning process so that students can directly practice the theories learned in the classroom into a business project. This program is also designed to foster the entrepreneurial character and social sensitiveness of its undergraduates by always familiarizing the students to design innovative business concepts that can solve social and environmental problems.


Department Contact Info

Marketing & Customer Relations

Kavling Edutown I.1 Jl. BSD Raya Utama
BSD City, Tangerang 15339

(021) 304 50 500 ext. 2001-2006
SMS/WA: 0815-1166-2005

Mon – Fri, 8:00A.M. – 5:00P.M.


Why Study Business

Understanding the entrepreneurial process. The learning process in S1 Business program is designed to prepare students to win global competitions in the future. Through the experiential learning approach, students will undergo experiments that will reflect their experiences into a conceptualization. This approach leads students to solve the root of the problem through a project-based learning framework.

Going through the process of becoming entrepreneurs. Students from the S1 Business program are also invited to participate in various learning activities to improve skills, knowledge, and behavior. Students will experience a period of case studies, do company and startup visits, conduct business planning, do business simulations, and experience other entrepreneurial projects aimed at awakening their creativity and innovation. The learning process for the S1 Business program familiarizes students with the work and business environment. This situation will stimulate the students’ sensitivity of business processes and give them discretion in decision-making.

Becoming entrepreneurs. We are committed to provide an outstanding entrepreneurial journey in our Bachelor of Business program, as well as preparing our undergraduates to become business experts and increase their awareness of social issues. We achieve this by developing courses that will take students through a 3-phase entrepreneurial development journey, namely


Semester 1

Semester 3

Semester 5

Semester 7

  • Introduction To Science / Technology Based Businesses

  • Business Communication I

  • Business Mathematics

  • Introduction To Microeconomics

  • Introduction To Business And Management

  • Civics Education

  • Reading And Writing

  • Personal Development

  • Business Creation

  • Business Statistics

  • Introductory Managerial Accounting

  • Selling In Business

  • Introduction To Macroeconomics

  • Leadership

  • Religious Studies

  • Business Process Improvement

  • Business Research Method

  • Decision Analysis

  • Organization Design And Dynamics

  • Social Entrepreneurship And Communication

  • Business Law

  • Taxation

  • Hatching Program

  • Entrepreneurial Finance

  • IELTS Proficiency Preparation II

  • International Business

  • Strategic Management



Semester 2

Semester 4

Semester 6

Semester 8

  • Analytical & Creative Thinking

  • Consumer Behavior

  • Business Communication II

  • Microeconomics Ekonomi

  • Introductory Financial Accounting

  • Introductory Statistics

  • Civilization Of Pluralism

  • Community Development Project I

  • Business Development

  • IT For Business

  • Human Resource Management

  • Financial Management

  • Marketing Management

  • Operation Management

  • Corporate Responsibility & Ethics

  • Entrepreneurial Capital

  • IELTS Proficiency

  • Knowledge Of Creative Business

  • Management Information System

  • Economics Of Strategy

  • Community Development Project II

  • Final Project (Business Project)

Career Prospects

Entrepreneur, Professional in Business Development Area, Business Planner, Business Analyst, Management & Business Consultant, Small Business Practitioner, Manager, Business Advisor, Business Researcher, Business Economist, General Manager, Administrative Manager, Executive Manager, Project Manager, Trade Manager, etc.


Studying at Universitas Prasetiya Mulya was the best choice that I have ever made. During the four years of university life, I realized how S1 Business Universitas Prasetiya Mulya played such a big role in building my character and changing my mindset.

Cynthia Indayani Limin - 2011
Business Analyst, The Boston Consulting Group (BCG)